Each program establishes its own Amber Plan criteria; however, the National Center for Missing & Exploited Children suggests three criteria that should be met before an Alert is activated.

• law enforcement confirms a child has been abducted.
• law enforcement believes the circumstances surrounding the abduction indicate that the child is in danger of serious bodily harm or death.
• there is enough descriptive information about the child, abductor, and/or suspect’s vehicle to believe an immediate broadcast alert will help.

Upon receipt of an Amber Alert from Law Enforcement Authorities anywhere in the world, day or night, the Code Amber ticker will be updated immediately on our server.

The information will include the location of the abduction and contact information for the reporting Authority as well as links (if available) to images of the abductee, suspect composites and any other details provided by the reporting Authority.

You may be thinking that someone in a geographic location other than the immediate Alert area could not be of any help.

The Amber Plan is a voluntary partnership between law-enforcement agencies and broadcasters to activate an urgent bulletin in the most serious child-abduction cases.

Broadcasters use the Emergency Alert System (E.A.S.), formerly called the Emergency Broadcast System, to air a description of the missing child and suspected abductor.

This is the same concept used during severe weather emergencies. The goal of the AMBER Alert is to instantly galvanize the entire community to assist in the search for and safe return of the child.

CodeAmber.org was established in August of 2002 to extend the reach of every Amber Alert to the World Wide Web. Please, add the Code Amber Ticker to your site today. You could help save a child's life.